Questions & Answers

Fractional Product Managers are experts who embed within companies part-time, for a ‘fraction’ of their traditional capacity. In the product space, titles include CPO, Head of Product, Product Leader and Product Manager.  As an organization you can choose to engage on a particular market problem, solving particular issues in the product development lifecycle or full product ownership.  Empowering and team education to grow into their current and future roles.

• Fractional Product Management Advantages - Media

• Benefits of Fractional Product Management - Media

•  Startups fundraising cycle is might tighter forcing them to be more thoughtful on budgets. While enterprise organizations need to be focused on where they are spending their money to mature their market presence.

• Brining deep industry knowledge and expertise enabling your organization to tap into day one.

• Saving money vs full time resources.

• Accelerators and VCs are beginning to advise to hire fractional.

• Enable your organization to stop and start projects based on revenue and sales opportunities.

• You need an expert product knowledge to lead.

• Your team is more Junior and needs some help on building a plan.

• You have a small project or help understanding how to market or sale your product.

• Majority of your sales are custom and need help packaging the solution for sales and marketing.

If you’re having a hard time building your plan and have hesitations those are typically signs fractional work can help.  Also, If your team needs additional guidance in setting the vision and execution on end to end delivery.

We like to take an approach on understanding your needs first then building out scope and deliverable milestones.  This provides the quality you expect.

A Fractional Product Manager or CPO brings high-level strategic leadership on a part-time or project basis, helping to guide product strategy, roadmap, and team alignment. They provide expertise without the cost of a full-time executive, ideal for companies in transition or early stages of growth. 

We work with startups, scaling businesses, and established enterprises across various industries, with a special focus on SaaS, healthcare, and technology sectors. Our services are ideal for companies seeking to innovate or improve product development processes. 

We use a combination of customer interviews, surveys, and competitive analysis to test assumptions about your product. This helps identify gaps in the market, understand user needs, and validate whether your product concept aligns with demand before further investment. 

We help businesses launch products successfully by developing comprehensive go-to-market plans. This includes everything from product positioning, customer segmentation, and messaging, to pricing strategies and channel development. Our goal is to ensure that your product hits the market with maximum impact. 

Yes, we offer full product lifecycle management services, which include ongoing optimization, feature updates, and user engagement strategies. We also provide data-driven insights to ensure your product continues to meet market needs post-launch. 

Yes we can help you and your team with any level of security and compliance initiatives.

Engagements vary depending on the scope of the project. Shorter engagements, like market validation or fractional CPO services, may last a few months. Larger, ongoing engagements, such as full product management or lifecycle management, may span 6-12 months or longer. 

We facilitate cross-functional collaboration through workshops, regular check-ins, and defined communication processes. Our product management approach ensures that product, engineering, and marketing are aligned around shared goals, timelines, and KPIs. 

Yes, we guide teams through the transition to Agile methodologies. This includes training, implementing Agile best practices, and coaching teams on how to deliver faster while maintaining product quality. We tailor our approach to fit the culture and needs of your organization. 

Our hands-on experience in building, launching, and scaling market-driven products sets us apart. We combine strategic insight with deep operational expertise, ensuring our solutions are practical and directly tied to market success. Additionally, we emphasize collaboration with your teams to achieve shared goals. 

Yes, we offer UX/UI Design services to create intuitive, user-friendly products. Our team ensures that your product delivers a seamless experience, prioritizing usability and user engagement, which are critical for adoption and retention. 

Our pricing depends on the scope and duration of the engagement. We offer flexible pricing models, including project-based fees, retainer options, or hourly rates, tailored to the specific needs of your business.